--- title: The Juice - May description: Welcome to another fresh newly pressed issue of The Juice, Pomegranate's unmissable source for all things digital, marketing, design and creative.  image: https://content.pomegranate.co.uk/hubfs/Hero-Juice@2x-1.jpg --- [![2f8b462776d4432b9a809fb82edeb4af](https://content.pomegranate.co.uk/hubfs/2f8b462776d4432b9a809fb82edeb4af.svg "2f8b462776d4432b9a809fb82edeb4af")](https://www.pomegranate.co.uk/home) [Say Hello](https://www.pomegranate.co.uk/say-hello) [![white](https://content.pomegranate.co.uk/hubfs/white.svg "white")](https://www.pomegranate.co.uk/home) [![2b21a864bc114957a1bac47fa7aa75ea](https://content.pomegranate.co.uk/hubfs/2b21a864bc114957a1bac47fa7aa75ea.jpg "2b21a864bc114957a1bac47fa7aa75ea")](https://content.pomegranate.co.uk/news-views-article-2020/the-juice-0-0#) Pomegranate, a digital experience agency for brands who need strategic commercial solutions that deliver now and grow with time. 5 Charterhouse Buildings Goswell Road, London, EC1M 7AN [ +44 (0)20 7336 7322](tel:+44%20(0)20%207336%207322) [hello@pomegranate.co.uk](mailto:hello@pomegranate.co.uk) - [News & views ](https://content.pomegranate.co.uk/news-views-article-2020) / - The Juice - May # The Juice - May - Share post on - [![twitter](https://content.pomegranate.co.uk/hubfs/twitter.svg)](http://twitter.com/share?url=https://content.pomegranate.co.uk/news-views-article-2020/the-juice-0-0) - [![linkedin](https://content.pomegranate.co.uk/hubfs/linkedin.svg)](http://www.linkedin.com/shareArticle?mini=true&url=https://content.pomegranate.co.uk/news-views-article-2020/the-juice-0-0) ![](https://content.pomegranate.co.uk/hubfs/Hero-Juice@2x-1.jpg) Abby |   | Yep, we are all still in lockdown, itching to be back in the office, and starting to feel impatient through these times. To keep things exciting we've made a number of fascinating discoveries with the team and our brilliant clients:  1. **The dangers of video calls**: Many of the platforms automatically action your video camera, we have seen a few hysterical incidents where the unprepared or under-clothed were caught short! 2. **Too many meetings:** We are hearing from many people although there is no commuting, the days are still being filled. One great client advised us that any meeting invites without clear objectives would not be accepted, she went on to clear half of her calendar! **3. Taking time to **appreciate** the positives:** I’ve personally had to stop watching the news to keep myself positive but also it’s about discovering the things we have taken for granted, like a found passion for things I’ve always loathed...gardening!  [Send us an email](mailto:abby.l@pomegranate.co.uk) and keep us amused with your funny lockdown stories.  | | --- | ![Email Banner - 600x300](https://content.pomegranate.co.uk/hs-fs/hubfs/Email%20Banner%20-%20600x300.png?width=840&name=Email%20Banner%20-%20600x300.png) ### **Juice of the Month** It’s not a time to take your foot off the pedal or slow things down. It's the time to optimise and differentiate for ultimate growth. Are you ready to dive deep into the Now, Next and Near of your strategy, and boost your techniques for optimal growth? Join us on Monday 27th May, at 4pm to give **CRO a kick up the arse!** [![Learn Here](https://no-cache.hubspot.com/cta/default/4547781/c1cb0b61-db4c-4c68-ae51-8ade1ee8c32d.png)](https://cta-redirect.hubspot.com/cta/redirect/4547781/c1cb0b61-db4c-4c68-ae51-8ade1ee8c32d) ![CRO-Brochure-PomeBanner](https://content.pomegranate.co.uk/hs-fs/hubfs/CRO-Brochure-PomeBanner.jpg?width=822&name=CRO-Brochure-PomeBanner.jpg) ### **Digital Insight ** What’s the point in spending a significant budget on generating traffic when you have gaping holes in your conversion bucket? Most businesses are in the same boat. They’re doing core CRO but, paradoxically, they’re not optimised. So what’s next in gains and continuous CRO improvement? [![Are you ready to scale your conversions?  ](https://no-cache.hubspot.com/cta/default/4547781/7175d00d-e05b-4fa4-9933-15cee412ca77.png)](https://cta-redirect.hubspot.com/cta/redirect/4547781/7175d00d-e05b-4fa4-9933-15cee412ca77) | ## **Kick the Lockdown Boredom** | | --- | | [![video-conference](https://content.pomegranate.co.uk/hs-fs/hubfs/video-conference.png?upscale=true&upscale=true&width=100&name=video-conference.png)](https://content.pomegranate.co.uk/executive-breakfast?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | [Brand Realities - The Pomegranate Truth.](https://content.pomegranate.co.uk/news-views-article-2020/your-brand-is-your-reputation?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | [![video-conference](https://content.pomegranate.co.uk/hs-fs/hubfs/video-conference.png?upscale=true&upscale=true&width=100&name=video-conference.png)](https://content.pomegranate.co.uk/executive-breakfast?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | [Is UX to blame for developing bad habits?](https://content.pomegranate.co.uk/news-views-article-2020/is-ux-to-blame-for-developing-bad-habits?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | [![video-conference](https://content.pomegranate.co.uk/hs-fs/hubfs/video-conference.png?upscale=true&upscale=true&width=100&name=video-conference.png)](https://content.pomegranate.co.uk/executive-breakfast?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | [Forget Simple. Think Effective. ](https://content.pomegranate.co.uk/news-views-article-2020/blowing-the-world-of-ux-apart.-keep-doing-what-youre-doing...and-fail?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- | | ![resume](https://content.pomegranate.co.uk/hs-fs/hubfs/resume.png?upscale=true&upscale=true&width=100&name=resume.png) | | --- | | [Emotional Ignition - Our new Advanced customer testing methodology](https://content.pomegranate.co.uk/hubfs/Ei%20tells%20you%20why.pdf?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) | | --- |   ![clark-tibbs-oqStl2L5oxI-unsplash](https://content.pomegranate.co.uk/hs-fs/hubfs/clark-tibbs-oqStl2L5oxI-unsplash.jpeg?width=808&name=clark-tibbs-oqStl2L5oxI-unsplash.jpeg) ### **Pommunity 🌎** When talking to a few businesses, they are typically in one of two modes: nervous about the future and the anticipation of maintaining revenue or busily using the time to prepare for a fast reboot when we get back to normal. We want to do our part to help, so are opening up our unique Digital Acceleration Approach to give some new perspectives on the areas that will help drive your digital business. **We are offering a free 1-to-1 session** where we can walk you through a range of the latest ideas and techniques to improve your digital success so you can hit the ground running when restrictions are lifted. [![Book a 1-1 reboost](https://no-cache.hubspot.com/cta/default/4547781/808d4db9-374b-4e13-971a-76bb84d9d1b0.png)](https://cta-redirect.hubspot.com/cta/redirect/4547781/808d4db9-374b-4e13-971a-76bb84d9d1b0) ### ** ** | ## Reading | | --- | | **![deena-englard-n1hnoJRIKzw-unsplash](https://content.pomegranate.co.uk/hs-fs/hubfs/deena-englard-n1hnoJRIKzw-unsplash.jpg?quality=low&width=300&name=deena-englard-n1hnoJRIKzw-unsplash.jpg)** | **Dom suggests: ****A [Little History of Philosophy.](https://www.amazon.co.uk/Little-History-Philosophy-Histories/dp/0300187793?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) ** The most compelling ideas about the world and how best to live in it. With interesting stories of the lives and deaths of thought-provoking philosophers. | | --- | --- | | ## Watching | | --- | | ![scheier-hr-2rCggxMjd_8-unsplash](https://content.pomegranate.co.uk/hs-fs/hubfs/scheier-hr-2rCggxMjd_8-unsplash.jpg?quality=low&width=300&name=scheier-hr-2rCggxMjd_8-unsplash.jpg) | **Babs suggests: [The Morning Show.](https://www.imdb.com/title/tt7203552/?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY)** **An excellent drama,** starring Jennifer Aniston and Reese Witherspoon,  looking into the lives of Americans who face the daily challenges of the morning news. | | --- | --- | | ## Listening  | | --- | | ![denise-jans--gF9ncDABpA-unsplash](https://content.pomegranate.co.uk/hs-fs/hubfs/denise-jans--gF9ncDABpA-unsplash.jpeg?upscale=true&upscale=true&width=300&name=denise-jans--gF9ncDABpA-unsplash.jpeg) | Duncan suggests:  [Shag, Marry, A](https://open.spotify.com/playlist/0xKn4eSPca9NsxVsWcE7dN?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY)[nnoyed](https://open.spotify.com/playlist/0xKn4eSPca9NsxVsWcE7dN?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--El7pQwPc8eQnLLOyux1bfG6m_Grzy2KG0veKVHOijdEnz2YkzVgFq90WIP5Od4NdXsCHY) A humorous podcast with comedians Rosie and Chris Ramsey …. Who reveal the struggles of relationships, parenting, growing up and everything in-between.  | | --- | --- | |   |   | [Juice](https://content.pomegranate.co.uk/news-views-article-2020/tag/juice) [digital marketing](https://content.pomegranate.co.uk/news-views-article-2020/tag/digital-marketing) [ux](https://content.pomegranate.co.uk/news-views-article-2020/tag/ux) [PREVIOUS ARTICLE](https://pomegranate-co-uk-4547781.hs-sites.com/news-views-article-2020/customer-retention-vs-loyalty-0) ##### [Customer Retention Vs Loyalty](https://pomegranate-co-uk-4547781.hs-sites.com/news-views-article-2020/customer-retention-vs-loyalty-0) [Next Article](https://content.pomegranate.co.uk/news-views-article-2020/how-personalisation-can-help-grow-your-business) ##### [How personalisation can grow your business](https://content.pomegranate.co.uk/news-views-article-2020/how-personalisation-can-help-grow-your-business) [![2f8b462776d4432b9a809fb82edeb4af](https://content.pomegranate.co.uk/hubfs/2f8b462776d4432b9a809fb82edeb4af.svg "2f8b462776d4432b9a809fb82edeb4af")](https://www.pomegranate.co.uk/home) - [![linkedinred](https://content.pomegranate.co.uk/hubfs/linkedinred.svg) ](https://www.linkedin.com/company/pomegranate-media-ltd) - [![twitterred](https://content.pomegranate.co.uk/hubfs/twitterred.svg)](https://twitter.com/Pomegranate_exp) 5 Charterhouse Buildings Goswell Road, London, EC1M 7AN [(map)](https://www.google.com/maps?ll=51.522896,-0.098168&z=16&t=m&hl=en&gl=GB&mapclient=embed&cid=12105635701144886612) General enquires - [hello@pomegranate.co.uk](mailto:hello@pomegranate.co.uk) - [+44 (0)20 7336 7322](tel:+44%20(0)20%207336%207322) Business enquires - [duncan@pomegranate.co.uk](mailto:duncan@pomegranate.co.uk) - [+44 (0)20 7336 7343](tel:+44%20(0)20%207336%207343) © Pomegranate Media LTD - [ Terms & Conditions](https://www.pomegranate.co.uk/terms) - [ Cookies & Privacy](https://www.pomegranate.co.uk/cookies)